Thomas Pedersen
Thomas Pedersen

Bunny's RevOps Principles for B2B SaaS

It's common for SaaS startups to sideline billing until later stages, and understandably so. Initially, the primary focus is on developing the core product, finding product/market fit (PMF), acquiring early customers, and validating the business model.

In these beginning stages, billing might seem irrelevant. The complexity involved in fully integrating a billing system can appear daunting, making manual interim solutions a preferred choice. This is a standard approach, as echoed by a CTO friend from a well-established SaaS company: “Scalability problems are good problems to have. Until you actually have them!”

Is there a way to start with billing and get a bunch of useful features for free that you would need eventually, even if billing isn't a priority right now? And when you do need to bill customers, everything you need will be ready with just a simple switch.

This is where Bunny's 8 RevOps Principles come into play, specifically tailored for B2B SaaS startups. These principles guide early-stage companies to not only launch quickly, but also to establish a foundation primed for smooth operational scaling when the time comes.

Download Bunny's RevOps Principles for B2B SaaS.

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