Self-service
Self-service isn't just for credit card
Any product in Bunny's catalog can be enabled for self-service, either
in Bunny's customer portal or in Bunny's React components embedded in
your own application.
Quote-to-cash process
Most SaaS companies launch with self-service only. Once the first
custom priced deals land, those customers are not able to leverage
self-service because it only supports standard pricing.
This means that every single change to their subscription has to go
through a salesperson; seat increases, add-ons, additional products
etc. This slows down the sales motion, can impact customer
satisfaction and increases the amount of manual work.
Increase sales with self-service
Since Bunny handles both PLG and SLG, all customers are able to
self-service; even if they are on a plan with custom pricing.
“Switching to Bunny was a game-changer.
It's SaaS billing done right - simple, powerful and truly going for
automation”
Sander van den Broek
CTO & Founder, Optiply
Other problems we solve
This is one of several revenue operations problems B2B SaaS teams bring to Bunny — see the full list of problems we solve.
- Complex renewals Upsells and renewals become the majority of your deals. Bunny handles the subscription context, proration, ...
- Manual quote-to-cash Spreadsheet quoting has no guardrails and no approvals. Bunny automates the full quote-to-cash process, fro...
- Price optimization Win competitive deals without giving away margin. Bunny gives you discounts, ramps, and custom terms — with...
- Siloed revenue data Bunny unifies PLG and SLG revenue into one source of truth — accurate revenue recognition, SaaS metrics, an...
- Slow time to market Launch new pricing, products, and plans without engineering bottlenecks. Bunny decouples your pricing layer...
- Usage-based billing Charge customers for what they actually use. Bunny supports metered billing and hybrid recurring plus usage...
Free trial
The RevOps expert your team never had.
Bunny's AI agent knows your entire book of business and acts on it —
flagging at-risk renewals, chasing overdue invoices, and closing
upgrades automatically.
- Type "send upgrade quotes to all starter plan accounts" — done in seconds
- At-risk renewals flagged, chased, and closed — before you know there's a problem
- Overdue invoices collected automatically, without an awkward conversation
Try free for 30 days
No credit card required. Cancel anytime.
FAQ
Frequently asked questions
Where can customers self-serve in Bunny?
Any product in Bunny's catalog can be enabled for self-service, either through Bunny's hosted customer portal or through Bunny's React components embedded directly in your own application.
Why does self-service usually break down for custom-priced customers?
Most SaaS companies launch with self-service only. Once the first custom-priced deals land, those customers can no longer use self-service because it only supports standard pricing.
What is the cost of excluding custom-priced customers from self-service?
Every change to their subscription — seat increases, add-ons, additional products — has to go through a salesperson. That slows the sales motion, hurts customer satisfaction and increases manual work.
Can customers on custom pricing self-serve in Bunny?
Yes. Because Bunny handles both PLG and SLG in one system, every customer can self-service — including those on plans with custom negotiated pricing.
Do we have to use Bunny's hosted portal?
No. You can use Bunny's branded customer portal, or embed Bunny's React components in your own application so self-service happens inside your product.
How does self-service increase sales?
When customers can add seats, add-ons and products themselves rather than waiting on a salesperson, expansion revenue happens without sales involvement — and your team spends its time on the deals that need it.